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Paid Media Lead
We're looking for someone passionate about digital marketing to lead our paid media strategy.
Join our team as a Paid Media Lead.
We're looking for someone passionate about digital marketing to lead our paid media strategy. If you have proven experience building and running successful campaigns on platforms like Meta and Google, we want to meet you.
Key responsibilities
- Develop data-driven strategies that meet each brand's objectives.
- Set projections and measure campaign performance throughout the month.
- Run daily campaign optimizations to maximize performance and hit KPIs.
- Identify key audiences and execute effective segmentation for each campaign.
- Provide personalized advisory to clients.
- Support pitch processes with innovative, creative strategies.
- Collaborate with the Accounts, Creative, Strategy, and Design teams to ensure alignment with the digital strategy.
- Analyze data by correctly interpreting performance metrics and converting them into tactical actions that improve results.
What we're looking for
- A proactive, creative person with excellent analytical and management skills.
- The ability to collaborate with diverse teams and handle multiple projects at once.
- A leader who makes decisions based on data and continually pushes to improve results for our clients.
Requirements
- University degree in Advertising, Digital Marketing, or related fields.
- Minimum 3 years in similar roles (5+ years is ideal).
- Hands-on experience with digital buying platforms (Google Ads, Google Display, Meta Business Manager, among others).
- A plus: Meta and Google certifications, and experience with data visualization tools like Power BI or Tableau.
Interested in joining our team? Send us your application.