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Globalnetwork,localroots.

When the challenge goes beyond communication, that's where Ogilvy Consulting comes in.

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We help organizations navigate growth, transformation, and strategic change by turning complexity into clear decisions.

Backed by a global network and grounded in local understanding, we work at the intersection of business, brands, and innovation.

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What we do

We help organizations grow and transform by combining business strategy, brand vision, and creativity. Our solutions are designed to be implemented, deliver measurable results, and create lasting impact.

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How we do it

We work at the intersection of strategic consulting, behavioral science, technology, and design to solve challenges in growth, positioning, and transformation. From diagnosis to execution, we build solutions aligned with business objectives.

02

What sets us apart

Our differentiator is behavioral science. We understand how people think, decide, and act, and use those insights to design strategies that drive meaningful and measurable change.

03

Services

Business Growth & Innovation Strategy

We help organizations identify and unlock their greatest opportunities for growth by assessing their current business, market position, and future potential. Through strategic audits, we uncover strengths, risks, and untapped opportunities that inform where and how to grow.

We then design growth strategies, business models, and innovation roadmaps that enable organizations to differentiate, scale effectively, and bring new ideas to market with confidence and measurable impact.

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Business Transformation

We help organizations transform to meet the demands of a changing market and position themselves for long-term success. We assess capabilities, operating models, and ways of working to identify what needs to evolve.

From there, we design organizational structures, go-to-market strategies, and marketing transformation initiatives that enable more effective growth. We support change management, align culture and leadership, and identify opportunities to leverage AI and emerging technologies—ensuring transformation is practical, sustainable, and delivers measurable business impact.

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Corporate Brand & Marketing Innovation

We help organizations build brands that drive growth, create value, and remain relevant in a changing market. By understanding where brands create the greatest impact, we identify opportunities to strengthen positioning, unlock new revenue streams, and optimize investment.

We shape brand innovation strategies, portfolio and brand architecture decisions, market segmentation approaches, and marketing investment plans that align brand ambition with measurable business outcomes.

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Sustainability

We help organizations embed sustainability, diversity, equity, and inclusion into the way they operate, grow, and create value. By connecting environmental and social responsibility to business objectives, we turn commitments into meaningful impact and long-term growth.

We achieve this through sustainability strategy, implementation planning, DE&I programs, stakeholder engagement, and strategic partnerships.

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Behavioral Science

We help organizations better understand how people think, decide, and behave to uncover opportunities for growth, innovation, and impact. By identifying the cognitive, emotional, and contextual factors that shape decision-making, we generate insights that lead to more effective strategies, experiences, and communications.

Through behavioral diagnostics, cognitive segmentation, intervention design, communications strategy, and training programs, we help organizations apply behavioral science to drive meaningful change.

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Growth Insights, Trends & Futuring

We help organizations make better decisions by understanding where they are today and where opportunities for growth will emerge tomorrow. Through strategic analysis, trend monitoring, and future-focused thinking, we uncover the forces shaping markets, identify growth opportunities, and help organizations prepare for multiple possible futures.

We achieve this through diagnostics, trend and foresight analysis, opportunity mapping, and thought leadership that positions organizations at the forefront of their industries.

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Global Presence

MéxicoCosta RicaBrazilArgentinaUKIrlandaAlemaniaFranciaMenaIndiaChinaHong KongSingapurAustraliaNueva Zelanda

Meet the team that makes it possible

Daniela Laclé
Daniela Laclé
Head of Consulting
Daniela Laclé
Head of Consulting
LinkedIn

Daniela Laclé is a business and product strategy professional driven by creativity and design, with international experience turning ideas into tangible solutions that connect purpose, innovation, and outcomes.

With a consulting career spanning markets including New York, London, and Costa Rica, she has led digital transformation and brand positioning initiatives for global companies, combining analytical thinking, creative vision, and the cultural depth that comes from having lived in five countries.

In recent years, she has collaborated with design, product, and strategy teams to solve complex challenges at the intersection of innovation, technology, and business.

Ariel Molina
Ariel Molina
Strategic Planner
Ariel Molina
Strategic Planner
LinkedIn

Ariel Molina is a professional specialized in creativity, innovation, and future thinking. He has built a highly recognized career across international markets, collaborating with companies including MullenLowe, BBDO, and McCann Worldgroup for leading brands across industries such as Coca-Cola, ArcelorMittal, Unilever, Honda, and Banco Galicia.

His disruptive approach has been awarded at Cannes Lions, Effie, Claps, Palmera Dorada, FePI, and Lápiz de Oro for work with brands such as Xbox, Cruz Roja, and Tarjeta Naranja, demonstrating his ability to create meaningful connections across markets.

Committed to excellence and to impact in the creative economy, he also dedicates time to volunteering as a coach and mentor for emerging talent.

Adriana Venegas
Adriana Venegas
Digital Director
Retrato de Adriana Venegas
Adriana Venegas
Digital Director
LinkedIn

A graduate in Marketing with more than 14 years of experience in digital, she has built her career internationally for nearly a decade — leading teams and designing omnichannel strategies and creative social media campaigns across Spain, LATAM, and EMEA.

She has worked with major brands including Coca-Cola CAM, managing its portfolio of 12 brands across more than 65 digital channels, Coca-Cola Iberia, and leading projects for Banco Santander on its global sponsorship of Scuderia Ferrari F1 and Conmebol's Copa Libertadores.

She was part of the Twitter Brand Strategy team in Spain (now known as X), where she designed creative and digital strategies tailored to the platform for global brands.

She is known for her strategic vision, creativity, and her focus on analytics and innovation.

Projects

Data Center CR

Data Center CR: From Hydro to Crypto

INCAE Business School

INCAE Business School

Grupo Acón

Grupo Acón

Ogilvy Consulting Insights

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Every business faces different challenges. The first step is understanding yours.

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