Kimberly-Clark: Expowalmart
Kimberly-Clark needed to maximize its presence at one of the most important commercial showcases for consumer goods in the region.
The project covered design, production, installation and end-to-end management of the Expowalmart space — creating an experience built to spotlight the portfolio brands, draw buyers in and strengthen Kimberly-Clark's standing with key clients and retailers.
Stand out in one of the most competitive commercial spaces in the industry.
Expowalmart brings together some of the most important consumer brands in the region, making it a highly competitive showcase where capturing attention is critical.
The challenge was to develop an execution that could stand out visually and strategically — generating an experience aligned with Kimberly-Clark's positioning and designed to drive visibility and commercial opportunity.
An execution designed to generate visibility — and business.
The experience strengthened Kimberly-Clark's presence inside Expowalmart through an end-to-end execution focused on visual impact, brand experience and strategic product display.
The space positioned the portfolio brands more powerfully within one of the most important commercial platforms in the category.
